The world has changed in the seventeen years since the controversial initial publication of Paul Hawken's Ecology of Commerce, a stirring treatise about the perceived antagonism between ecology and business. Yet Hawken's impassioned argument—that business both causes the most egregious abuses of the environment and, crucially, holds the most potential for solving our sustainability problems—is more relevant and resonant than ever.
Containing updated and revised material for a new audience, The Ecology of Commerce presents a compelling vision of the restorative (rather than destructive) economy we must create, centered on eight imperatives:
